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The world is progressively changing and brands feel the need to align their values with the key voices of our time. It is in this context that the collaboration between visual artist David Aiu Servan-Schreiber and whisky brand Glenfiddich was born to create the first sustainable packaging in an artistic collaboration context. In addition to the limited-edition sleeve, David has re-created the design for a full window takeover at Selfridges London.
We worked with the Artemizia Foundation, a foundation founded by art collector Sloane Bouchever. For their permanent collection, The Artemizia Foundation acquired works by six MTArt Agency artists. Our artists Claire Luxton, Rayvenn Shaleigha D’Clark, Jesu Moratiel, Asiko, Nitzan Mintz and Saype are seen amongst renowned artists like Tracey Emin, Ai Wei Wei, Joseph Beuys and Banksy. The Foundation’s goal is to create connections between community and contemporary art through stimulating conversations and programs designed to effect lasting, transformative impact. More information here.
Our artist Delphine Diallo, our founder Marine Tanguy and art curator Katy Hessel led a panel at ChangeNOW. Over three days, ChangeNOW’s summit puts the spotlight on the most concrete and innovative solutions to face the World’s biggest challenges. Alongside world-class speakers such as the Mayor of Paris Anne Hidalgo, the CEO of Orange, Alexandre Mars, and so many more inspiring personalities, Katy Hessel, our artist Delphine Diallo and our founder Marine Tanguy will discuss «Post COVID Art World: What Audiences Want» for ChangeNOW’s program « Art for change ». More information here.
With our partner The Crown Estate and our artist Claire Luxton, we launched our longest public art project along the 1.3km long street of Regent Street, entitled “Plant Yourself”. After our artist’s public art projects in Central London that started in January 2021, our artist Claire Luxton is continuing to inspire Londoners with her art. For this special project, Londoners are invited to look at their feet level as they wander on Regent Street to spot the beautiful and colourful artworks of our artist. The Crown Estate and Westminster City Council helped Regent Street to create a greener, safer and more accessible West End and we are proud to be stepping in and highlighting it with these super cool photographs. More information here.
Our artist Delphine Diallo secured an incredible editorial shoot with the Condé Nast Group. For their very special project « The Melanin Edit », Allure asked our artist to capture 3 dark-skinned women. Skin is such a critical and complex part of the human body, throughout history it has been seen that your skin tone, facial features, and hair texture can determine how you are treated in this world. Her photography is accompanied by three essays about navigating the world with Black skin and the challenges that can be faced. More information here.
The Duchess of Cambridge’s go-to brand Beulah London chose to start their art collection with the photographic works of our artist Jennifer Abessira. Our artist Jennifer Abessira activated the store re-opening of the sustainable friendly brand, with a series of her artworks. From window displays to the interiors of beautiful boutiques, the art of our artists has long made it a favourite device in retail design to create an inspiring and meaningful environment. More information here.
At the start of January 2021, to give something special to the local community during their daily walks, we worked with L’Occitane to install a new piece of public art in the heart of Regent Street. With the restrictions lifting up, our exhibition with our partner L’Occitane continues inside their Regent Street Flagship Store. For the first time, Claire Luxton’s studio is brought to the public, a large selection of artworks are displayed in the store, including Claire Luxton’s most recent works. More information here.
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